Unagi / Analytics that actsN° 01 — Plain English

    Add one line to your site. Unagi spots what keeps going wrong across your shoppers, talks to the ones who are hesitating, and follows up, with their permission, by email. It does not stop at a chart.

    Most analytics tools stop at the chart. Unagi gives you every detail, then helps you act on it.

    Every number, with its evidenceThen the next move

    Every visitor
    leaves a trail.

    Example: one shopper in an online shop. Keep scrolling to follow them.
    00:00/Arrives from Google
    What Unagi infers20% confidence

    Not enough yet to say much

    1 event recorded

    Confidence
    Buying intent
    1. Arrives from Google. Not enough evidence yet to say much.
    2. Reads the Product 1 page for 38 seconds. Strongest interest so far: Product 1 (£120).
    3. Compares it with Product 2, which costs less. Weighing up two options.
    4. Comes back to Product 1. Keeps returning without adding it to the basket.
    5. Reads the delivery page. Checking the practical risk of buying.
    6. Leaves without buying. An unanswered question, perhaps price, size, delivery or trust.

    with every detail behind them.

    Worth a lookConfidence: medium

    “Product 1” gets attention but few add-to-carts

    70 tracked sessions viewed it and 1 added it to the cart, against 13% across all products.

    What to tryCompare this page with your best performer: price, photos, description, stock and delivery details.
    Fix firstConfidence: low

    65% of carts do not become orders

    11 of 17 sessions that added to the cart did not purchase.

    What to tryLook at what happens between cart and payment: surprise shipping costs, forced account creation and missing payment options are the usual causes.
    Good to know

    1 new page found this week, including 1 product

    Unagi found these automatically. New pages start collecting data straight away.

    What to tryCheck new products are getting traffic within a few days of launch.

    Then do something about it.

    01 · Spot it

    One shopper is an anecdote. Twenty is a pattern.

    Unagi looks across many visitors and tells you what repeats, for example “when shoppers compare Product 1 and Product 2, most pick Product 2”, or “most people who read the delivery page add nothing to the basket”. It needs at least three different visitors before it calls anything a pattern.

    02 · Talk to them

    A chat that knows what they looked at.

    It only uses facts from your own pages and the offer you set. It says it is automated, never invents a discount or a deadline, and stays away from the payment step.

    03 · Keep in touch

    Email, only if they ask for it.

    The visitor ticks an unticked box first. They get at most two basket reminders, never after buying, and every email has a one-click unsubscribe. You see the result against a group who never saw the chat.

    One line.

    01

    Paste it

    Add the script tag to your site's header. It works on Shopify, WooCommerce, Wix, Squarespace, Webflow and custom sites.

    <script async src="https://youok.uk/u.js" data-key="YOUR_SITE_KEY" data-consent="auto"></script>
    02

    Connect your cookie banner

    Until a visitor says yes, Unagi counts anonymous page views and stores nothing on their device. No yes, no chat.

    Unagi.consent(true);
    03

    Prove it's yours

    Unagi finds your script on its own and verifies the site. It never crawls a domain you have not proved you control.

    Verified
    04

    Read, then act

    As visitors browse, Unagi works out where they hesitate and what keeps repeating, then helps you talk to them and follow up.

    Read the install guide

    It keeps
    up.

    UnagiBot re-reads your site every 6 hours, so new pages, new products, removals and price changes are noticed without anyone telling it.

    10pages known
    1. +/products/product-5New product
    2. ~/products/product-2  75 → 80Price change
    3. +/blog/buying-guideNew page
    4. −/summer-saleRemoved
    5. +/products/product-6New product

    Find out what your visitors are really doing, and win back the ones who were about to leave. 14 days, everything included, no card needed.

    Start your 14-day free trial